Privacy Policy

1. Who We Are

LS Business Management is a business consulting practice operated by Luciano Souza, based in Pittsfield, Massachusetts, USA. We serve entrepreneurs, leaders, business owners, and professionals in the United States and Brazil.

Controller: Luciano Souza — LS Business Management
Contact: contact@lsbusinessusa.com
WhatsApp: +1 (413) 329-8485

2. Data We Collect

2.1 Contact Form

When you submit a form on this website, we may collect your name, email address, WhatsApp or phone number, area of interest, and message. This information is used only to respond to your inquiry.

2.2 Cookies and Analytics

This website may use Google Tag Manager and analytics tools to understand how visitors interact with the site. These tools may collect general usage information such as pages visited, time on site, browser type, and device information.

2.3 Data Not Collected

We do not collect payment data, passwords, or sensitive personal data through this website. We do not sell, rent, or share your personal data with third parties for their own marketing purposes.

3. Legal Basis for Processing

• Legitimate interest — to respond to inquiries submitted by you.
• Consent — for optional analytics or marketing cookies, when applicable.
• Contract-related communication — when you contact us about services, products, or business opportunities.

4. How We Use Your Data

• To reply to your message by email, WhatsApp, or phone.
• To understand how visitors interact with our website.
• To improve communication, website content, and user experience.
• To provide information about LS Business Management services when requested.

We do not use your data for automated decision-making or profiling.

5. Data Retention

Contact form submissions may be retained for up to 24 months and then deleted. You may request earlier deletion at any time by contacting us.

6. Third-Party Services

• WPForms — used to process form submissions.
• Google Tag Manager / Google LLC — used for tag management and analytics, when enabled.
• HostGator / Newfold Digital — website hosting provider.

7. Your Rights

Depending on your location, including the United States, Brazil, the European Union, or the European Economic Area, you may have the right to access, correct, delete, or request a copy of your personal information.

You may also request that we stop using your information for certain purposes, where applicable by law.

To exercise any privacy right, contact us at contact@lsbusinessusa.com. We will respond within a reasonable time and in accordance with applicable law.

8. Cookies

This website may use cookies or similar technologies to improve functionality, understand website usage, and support analytics. You can manage or delete cookies through your browser settings at any time.

9. International Transfers

Information submitted through this website may be processed in the United States. When required by law, we use appropriate safeguards for international data transfers.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page reflects the most recent revision.

11. Contact